I created this custom repeat pattern for the Perth-based kids clothing brand Alex&Ant. Providing pantone colour references and scale recommendations, this print complimented their fashion designs perfectly!

The Strawberry print was the hero print for the collection and was used for 11 different garments including baby playsuits, dresses, tops, skirts and jackets. It was used in 2 colourways.

In addition to the repeat pattern, I also assisted in editing the other patterns in the ‘A Winter’s Love Story’ collection (a chintz and a leopard print) and created some matching spot embroideries.